Centaur Research launches its own Travel and Online Research Division

Centaur Research has launched its own Online and Travel Research division in a move to tap the growing online and travel market.

Travel Research cater towards destination marketing, destination promotion, travellers field surveys using Offline and Online methodology.

Official Links:

http://travel.c-research.in/
http://online.c-research.in/

While Speaking at the PISA FORUM


Mr. Chandrashekhar while Speaking in the 21st World Travel Monitor Forum, 2013, Pisa.

Rhesus Negative Market Assessment


Our Latest Research project On RhD anti-D Prophylaxis products.

·         Understand the role of the pharmacist, with specific regard to the dispensing of RhD products
·         Understand what anti-D prophylaxis products are stocked, assess why these products are chosen and who helps decide this
·         Understand how important cost savings are to Pharmacists, what constitutes a cost saving and how a pharmacist may influence HCPs prescribing
·         Asses need for product and opinions on price and uptake

Pics from WTTC Asia Summit Event

Photos gallery from WTTC Asia Summit, Seoul..











These are some of the pics. Hope you guys like them.

Director with Mr. Wolfgang George Arlt of COTRI and Mrs. Haybina Hao of NTA

The director of Centaur Research, Mr. Chandrashekhar having wine at the National Museum of Korea with the NTA Director of International development - Mrs. Haybina Hao and Director of COTRI - Mr. Wolfgang George Arlt.



A Magnificent evening indeed..

Director will be attending The Asia Summit at Seoul, Korea held by WTTC

The Asia Summit 2013



Our director will be attending The 2013 Asia Summit at Seoul, Korea which is going to be held by WTTC in partnership with Lotte Hotel on 10-11th of September, 2013.

This Summit of industry leaders from the private and public sectors will take place in a country whose direct tourist economy grew by 10.4% in 2012, making it the 11th fastest growing tourist economy in the world, and the fastest in Asia.

This is the region which will be in the vanguard of tourism development and its growth will impact Travel & Tourism around the world as increasing numbers of Asian travelers make their mark in the global marketplace. The issues to be faced here will be those which command the attention of all the global players in the industry, as well as the political leaders of tourist economies worldwide.

Mr. Chandrashekhar - Director Will be Speaking at the "21st World Travel Monitor Forum- Pisa, Italy 2013”.


Mr. Chandrashekhar the Director of Centaur Research will be delivering his valuable speech in the 21st World Travel Monitor Forum organised by ITB-Berlin which includes participating organizations like United Nations World Tourism Organization, PATA and European Travel Commission.

Also companies like Boeing/Seattle,  Airbus or BMW are usually sending their strategic future planners to the Pisa Forum.

Centaur Research Service Portfolio

Our Official Service Portfolio..

Service Portfolio


Check the image out or Download our Service portfolio..

Conducting An International Survey On The Topic Of Abroad Travelers



UNIVERSE: People aged 18+ who travel to foreign countries for either  business  and leisure reasons. The frequency of these trips depends on the surveyed country;

-          Asia Pacific  countries, people who travel to a foreign country at least, once in the last three years or those who have booked a trip to a foreign country for next year.
-          ‘Prospect travelers’, people who have never traveled to a foreign country, but intend to do it in the next 2 years.

SAMPLE SIZE:

-          1.000 interviews in each surveyed countries.

METHODOLOGY / INTERVIEW’S LENGTH:


-          CATI Survey, 25 minutes length

FUTURE OF THE INTERNET RESEARCH

Overall objective:

 To conduct research in order to learn about the future of the Internet.

Research activities:

·         Recruit - Recruit buddy pairs by using our screener for in-homes and work place interviews.  Only the primary participant will need screened.

·         Online Blogs – Client  set up an online website for the participants to document their daily usage the Internet.  The online assignment will take 4-5 hours over the scan of a week to complete. 

·         In-homes – Take  interview each buddy pair. The interviews will last 2 hours. 
o    Some are  taken place in the participant’s home
o    Some are  taken place in the participant’s Office/place of Work. 
The research team brings audio and video recorders and cameras to document the session during the interviews.

Traditional Trade at Philippine-Phase-I

  1. Identify some  traditional shops at Phillipine at  high traffic areas. 
  2. Take a picture of the shop with Coca/Pepsi shopping environment. 
  3. Observation of pre-recruited shoppers and take Face to Face 20-mminute interview of thier behaviour.


Diabetic Insulin Product Availability and Market Challenges Study in India



Objectives:
To determine the extent to which the availability of DegludecPlus will impact LANTUS

Methodology:
60 minute viewed IDIs.

Screening criteria:          
  • In practice as either PCP or specialist for between 3 and 30 years
  • Mix of settings
  • Spending at least 70% of professional time in direct patient care
  • PCPs see at least 30 diabetic patients a month
  • Endos/Diabs see at least 40 diabetic patients a month
  • Initiate Lantus, Levemir and Pre-mix insulin
  • At least 4 patients on Lantus, Levemir AND 20 on Humalog Mix and/or Novolog Mix

Patient Pathway Laser Eye Surgery

Markets
China, India

1) Respondent type:

                 Patients, aged between 30 – 40  who fall in to the following quotas

o   Glass or contact wearers who have considered LASIK surgery in the last 18 months but have not gotten the procedure.
o   Glass or contact wearers who are in the final stages prior to LASIK surgery.
o   Patient who has had LASIK surgery

2) Refractive surgeons.

Methodology

PHASE 1 With patients who have had LASIK surgery.
PHASE 2: Patients who are in the later stages of process of LASIK surgery.


PHASE 3: Patients who have considered LASIK surgery in the last 18 months but have not purchased the procedure.

Smartphone Geeks Internet Uses Study

Target group :

People who own a smartphone and are willing to download an application which tracks their phone and mobile internet usage passively.  iPhone, Android, RIM, Symbian users. They need to merely download the metering app to the phone.

Procedure (provisional)

·         The panelists receive an invitation per email by Provider.
·         The ones who are willing to download the app click on a link and get re-directed to Customer site where they answer some screening questions and receive instructions to download the app. The screening questions may not take longer than 2 minutes.
·         Provider receives a monthly update on how many participants have been newly recruited and how many participants are “active” according to the mentioned definition. Provider incentivizes the participants based on Customer ‘s information.

Countries:
  • India
  • Indonesia
  • Thailand
  • Japan 
  • South Korea

S.A.S Forum India, 2013 Pics Of Centaur Research Team



Centaur Research Team Attended S.A.S India Forum, 2013.

The Statistical Analytics Software giant conference which was held on 12th March in Grand Hyatt, Mumbai.

Here are some pics which are captured during the event..

Mr. Chandra Kumar "Global Executive Executive" along with "Director" of Centaur Research Mr. Chandrashekhar Kh.


Mr. Rahul Singh "Client Development Manager" along with "Director".


 A Group Photo with Rahul Dev Sharma of Accenture and Mr. Gupta of Accenture.


 Inside The Grand Conference Hall



Pics of Centaur Research team with Medex Research, UK in Criticare Conference, 2013

After a long session of interview, Centaur Research team took Photo along with Medex Research, UK during the Criticare Conference held at Science City, Kolkata.

Let's take a peek on the images.....

Criticare 2013 Conference Venue Welcome Gate


Directors & Executives Images,

Andy(Left), Mr. Chandrashekhar Kh. (Middle), Tim Longland(Right)
 Team Images,


Tim Interviewing Doctors


Andy Interviewing Doctors


Mr. Chandrashekhar with Mr. Andy

 
Somatai Raleng Interviewing a Doctor


Mr. Chandrashekhar with Mr. Somatai Raleng

 
Centaur Research Team preparing to leave for Mumbai



Farmer Machinery Stock Survey Project in India

We conducted survey among farmers and contractors in India on their agricultural machinery stock and buying behavior in agricultural machinery.


We conducted representative survey of Indian farmers and contractors about their buying behaviour in agricultural machinery.

We targeted the Farm owners (responsible person for investments in agricultural machinery) and Contractors (responsible person for investments in agricultural machinery). By contractors we mean a company that makes cultivating and harvesting for other farmers. Large farms / cooperatives with more than 4 hectares of arable land for Agriculture.

Food Microbiology Testing Interview

Centaur Research conducted food microbiology testing interview with large number of big companies across India and Asia-Pacific Countries.


This project is mainly focus into the Microbiology food testing in very large food company in Asia Pacific countries in food sector (meat, vegetables, dairy, processed foods).

Over The Counter(OTC) Drug- Antacids Chemists & Stockists Interview Project

We conducted interviews with chemists and consumers in relation to one of our client’s brands which is present in the dermal category.

Objective:

To understand:
  • The salience of brand X among retailers and consumers.
  • The opportunities which can be leveraged in the market in order to evaluate possibilities for brand X’s promotion directly to consumers. 
 Target Group:
  • Chemists and Stockists
  • Consumers
Areas Of Inquiry:

Chemists:


1. Views/opinions on the targeted skin conditions and treatment regimen
2. Perception and attitudes towards brand X and competitor brands

3. Commonly recommended brands by chemists; reasons for preferences:
   a. Better efficacy and safety profile of the brand

   b. Severity of the condition and duration

   c. Patient profile

   d. Company credibility

   e. Better profitability

   f. Any other reason
4. Commonly purchased brands by consumers (according to the chemist) and reasons for the same:
  a. Consumer awareness of the ailment and treatment/brand is high

  b. Re-purchase due to self-medication

  c. Re-purchase due to an earlier prescription by the doctor

  d. Re-purchase due to an earlier recommendation by the chemist

  e. Company credibility

  f. Cost efficacy
  g. Any other reason
5. Chemist’s opinions of what kind of promotions will work; chemists’ expectation.